Alvie - To help those in Pain
UX/UI of an intelligent AI driven therapy platform that reduces the number of the pain days and decreases the pain intensity of specific pain types through an app companion for healthcare giant GSK
Project type
Full time (on-site)
My Role
I did the user experience and user interface of this project .
I also receive constructive feedback from other two designers in order to improve and get other prospective on what I was doing.
Company / Duration
AKQA/ 6 months
Skills developed
UX Design , Product specification details , MVP , User interface design , Design handoff
The Challenge
The product needed to fit the needs of user with Osteoarthritis
The main objective of this design project is to create a digital pain management platform that is patient-centered, and tailored to the unique needs of chronic pain sufferers.
Problem Statement: Chronic pain sufferers believe that the healthcare system does not provide them with personalized pain management solutions that focus on the root causes of pain, improve their quality of life, and enhance their pain literacy.
The design team will need to address issues related to cultural diversity, user engagement, personalized care, and patient education. The stakeholders involved include the design team, development team, healthcare professionals, pain advocacy groups, and chronic pain sufferers.
The main risks are the need to build trust with patients, ensure cultural sensitivity, and provide accurate and reliable information to patients.
Research
The main goal was to understand problems faced by chronical pain suffers
As this healthcare app and needed special medical expertise to talk with user , research team was working on this for last 6 months
Qualitative user research was done by DCA team (external team)
To address these needs, the team initially decided to include journaling and pain visualization as the main features of the app.
After qualitative research was done by DCA team , we decided to launch quantitative research using survey questions
Research Synthesis
Haleon - DCA - AKQA workshop
After benchmarking the main features such as : coaching , connect , journaling and community , learning about the problem, we decided to do workshop with research team and client product team to finalize the user flow for the new UX/UI overhaul of the product.
Product design
Features list
After understanding the user flow and synthesizing the research, I began to write the complete feature list of the product specifications
Wireframes
Once the feature list was valided by project PM and client , I started working on wireframes for the app.
A complete UX/UI overhaul of Alvie : Pain Management app .
User Interface Design
Design Handoff
After the designs were approved by the PMs, it was ready for development
Currently the design is in development phase
Restrospective
One of the best projects I ever worked on ..
From conducting user research to finalizing the user interface design, I was involved in the entire project. The main challenge we faced was catering to the needs of users with osteoarthritis and ensuring their accessibility. To achieve this, we incorporated voice commands into the user interface design. Additionally, we prioritized one activity per screen to avoid overwhelming the user. Given that the target age range was between 50-60, we opted for email sign-up. I translated user insights into relevant product features to ensure a seamless user experience.